Marketing Model
ABCDE
AIDA model
Do you have questions or concerns like these? What is AIDA model? What is a concrete example of AIDA model? If you're gr...
Attitude-toward-the-ad models
Attitude-toward-the-ad models are models in advertising research that focus on how consumers' feelings and evaluations about an advertisement influence their overall attitudes toward the advertised brand and their purchase intentions.
Brander–Spencer model
What is Brander–Spencer model? The Brander-Spencer model, proposed by James Brander and Barbara Spencer in the 1980s, is...
Business model
What is Business model? A business model is a fundamental concept that describes how an organization creates, delivers, ...
Customer value model
What is Customer value model? What is the Customer Value Model? The Customer Value Model (CVM) is a tool used primarily ...
Elaboration likelihood model
Do you have questions or concerns like these? What is Elaboration likelihood model? What is a concrete example of Elabor...
FGHIJ
Full range leadership model
What is Full range leadership model? The Full Range Leadership Model (FRLM) is a leadership model focusing on how leader...
Hedonic music consumption model
What is Hedonic music consumption model? The Hedonic Music Consumption Model, introduced in 1994 by Kathleen LaShell and...
Hybrid choice model
What is Hybrid choice model? The Hybrid Choice Model (HCM) is an advanced econometric tool that extends traditional choi...
Hyperpersonal model
Do you have a question like this? What is "Hyperpersonal model"? This time, to solve such issue, I will provide a clear ...
Inclusive business model
What is Inclusive business model? An inclusive business model integrates low-income communities into a company's value c...
Information Systems Success Model
Do you have questions or concerns like these? What is Information Systems Success Model? What is a concrete example of I...
KLMNO
PQRST
PAD emotional state model
The PAD emotional state model, developed by Albert Mehrabian and James A. Russell, offers a framework to describe and quantify emotional states using three dimensions: Pleasure (P), Arousal (A), and Dominance (D).
PRECEDE–PROCEED model
What is PRECEDE–PROCEED model? The PRECEDE–PROCEED model is a framework for planning and evaluating health promotion pro...
Psychological continuum model
What is Psychological continuum model? The Psychological Continuum Model (PCM) is a theoretical framework designed to un...
Rasch model
What is Rasch model? The Rasch model is a psychometric tool used to analyze the relationship between attributes (such as...
Revenue model
What is Revenue model? A revenue model defines how a company generates income by identifying who pays for the value or p...
Social business model
What is Social business model? The social business model leverages social media tools and networking behaviors to enhanc...
Standard social science model
The Standard Social Science Model (SSSM) is a conceptual framework within the social sciences that has been a subject of considerable debate.
Subscription business model
What is Subscription business model? The subscription business model involves customers paying a recurring fee to access...
Technology acceptance model
Do you have questions or concerns like these? What is Technology acceptance model? What is a concrete example of Technol...
Three-sector model
Do you have a question like this? What is "Three-sector model"? This time, to solve such issue, I will provide a clear e...